According to Fratello Watches and Chronolytics, these are the 50 most popular watch brands in the United States in 2012 (Europe also available). A few differences between the states and Europe, and a few surprise, smaller names cracked the list. Without further ado:
- Rolex
- Omega
- Breitling
- Patek Philippe
- Panerai
- IWC
- Audemars Piguet
- Jaeger-LeCoultre
- TAG Heuer
- Cartier
- Hublot
- Tudor
- Zenith
- Vacheron Constantin
- A. Lange & Söhne
- Longines
- Breguet
- Sinn
- Franck Muller
- Maurice Lacroix
- Glashütte Original
- Chopard
- Ulysse Nardin
- Girard-Perregaux
- Bulgari
- Baume et Mercier
- Bell & Ross
- Oris
- Tissot
- Hamilton
- Blancpain
- Montblanc
- Chronoswiss
- Corum
- U-Boat
- Nomos Glashütte
- Ebel
- Seiko
- Movado
- Louis Vuitton
- Raymond Weil
- Rado
- Universal Genève
- Graham
- Fortis
- Richard Mille
- Bulova
- Piaget
- Porsche Design
- Frederique Constant
Some of my dream watches from the top 10 with pictures after the break.
Okay, so I can’t afford a Rolex yet, but when I can, I’ll most likely get a Submariner. Now, which one? I’ve seen so, so, so many and it’s a close race. I’ll narrow it down to two. A lot of people don’t like the root beer for some reason, but I love it.
As far as Omega goes, I really like the Planet Ocean Seamaster and every single Speedy Tuesday, especially the Mark II’s and III’s.
There’s one Breitling every guy seems to have, but always one that catches my eye: The Navitimer (white face is also gorgeous)
Patek Philippe is tricky because I’ve seen so many beautiful vintage models, but buying new, I would go with the granddaddy of them all: The Nautilus (World Time is really nice too)
I won’t go in to too many others, but I will say the JLC Reverso is iconic; the Panerai “Bronzo” is perfect; any IWC Pilot’s watch’s design I love (even though I still haven’t ever watched “Top Gun”); and the AP Royal Oak is legendary. I’ll leave you on my favorite TAG of all-time: The Monaco (24 pictured)
